The women have won
Above: "Y'know, Jake, I gotta say... Talking with you and opening up like this really does beat looking at my dad's magazines."
Remember that age-old stereotype concerning what men want to do and what women want to do? You've seen or heard it a thousand times, perhaps even experienced it yourself: the woman wants to talk and get to know the man. But the man, well, y'know, he's just interested in - ahem - one thing...
No longer, Folks. Time.com's Bill Tancer reports:
Currently, for web users over the age of 25, Adult Entertainment still ranks high in popularity, coming in second, after search engines. Not so for 18- to 24-year-olds, for whom social networks rank first, followed by search engines, then web-based e-mail — with porn sites lagging behind in fourth.
Clearly, when seeing a woman naked is less important than social interaction for a college-age man, it's not the Battle of the Sexes that's been lost - it's the War.